YHYD Breast Cancer Treatment CBS / Providence
YHYD Cancer Treatment Update CBS / Providence
Today, those diagnosed with with cancer have access to an abundance of information that can be confusing at best or misleading at worst. Patients and their families are left largely on their own to make life-critical treatment decisions.
The Understanding Cancer Initiative is an exclusive media partnership between leading cancer treatment providers and local television stations across the U.S. This partnership targets the most valuable consumers: those who need treatment now.
For more information and market availability, contact:
Understanding Cancer is an evolution of over 35 years of successful healthcare media partnerships by Schulhof, Regan & Associates. These information-based, marketing-driven campaigns have provided healthcare guidance to millions of viewers with support from 96 stations in 43 markets across the US.
Partnership Promo CBS / Providence
Since 1987 Schulhof, Regan & Associates has specialized in bringing together leading health care systems, physician practices and TV stations to meet the ever-increasing need for health care information. Our principals offer decades of experience in the broadcast media, marketing and public relations.
Experience Makes a Difference
Partnership Promo WPDE / Conway
In a first-ever effort of its kind undertaken by a broadcast company, Sinclair Broadcast Group, Inc. announces a nationwide campaign to help people diagnosed with cancer make informed treatment decisions. The initiative, UNDERSTANDING CANCER, will be available throughout the 173-station Sinclair network. Understanding Cancer will provide a platform for patients to learn the most up-to-date options for their care, and for providers to reach patients who need their services the most.
YHYD Call-in Program Intro CBS / Providence
A Media Partnership to Help Those Diagnosed With Cancer Make Informed Treatment Decisions
Previous co-funded healthcare information initiatives:
YHYD Prostrate Cancer Treatment CBS / Providence